Financial Literacy for Everyone

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Tooth Fairy Spending

This year, the going rate for a tooth in America is $3.40 – an 8% drop from the 2013 average ($3.70), according to a new nationwide survey conducted by Visa Inc. To help parents determine the amount to leave under their kids' pillows, Visa launched the free smartphone app Tooth Fairy Calculator available for iOS phones and iPads.




The survey results are based on 2,033 telephone interviews conducted nationally from July 16-19 and August 6-9, 2015, in cooperation with ORC International’s Omnibus Service “Telephone Caravan." View research.